Consumerism isn’t just a market model, it’s also a human model. We consume other people and relationships the same way we consume commodities for no other reason than boredom and the artificial need for something new.
In this way, our relating to others and, indeed, to ourselves, takes on a shallow dimension and never hits or strives for depth. We crave that which thrills and titillates us, but only momentarily, and do not know of the pleasures that patience, time and discipline can give.
We have modeled our relationship with the world, with others, and with ourselves after the consumerist ideal, and in the process have lost peace and deep relatedness. We are agitated, constantly driven to change people the way we buy new clothes.
We are consumers, but in the process it is we who are consumed; it is we who are no more than an empty shell, filled with nothing more than the sound of the waves, an echo and no substance, a shadow of an agitated flame.
a reflection that is also awareness, recognizing the errors of the current modus vivendi typical of today’s society allows us to limit the damage and take different paths, perhaps less followed but safer for our physical and mental well-being
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